Mobile market stats round-up: May 2

By | Stats Roundup | No Comments

How fast can the ‘application to person’ messaging space grow? What happened to iPhone sales in the last quarter? Which two new smartphone brands have just entered the global top five?

You’ll find the answers to these and many more mobile data related questions in this week’s MEF market stats round up…

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Global mobile news round-up: 29 April

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Find out the week’s top mobile stories from around the world.

This week.. Facebook soars on mobile ad revenues, iPhone sales flatline, India gets its first mobile only bank and much more.

Apple’s iPhone sales are flatlining, the tech company said on Tuesday, as it announced a sharp slowdown in sales growth for its top-selling mobile device.

The company sold 74.8m of its flagship devices in the final three months of 2015, below analysts’ expectations. In the same period in 2014 the company sold 74.46m iPhones, meaning sales were essentially flat.

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Mobile coupons: is their redemption finally at hand?

By | Featured Post, m-commerce, Mobile Advertising, mobile messaging | No Comments

Apple Wallet is so underexposed, even converts still call it Passbook. But it’s a potentially brilliant channel for saving and redeeming retail coupons. Tim Green wonders if ‘save to Wallet’ is finally about to become a thing …

This week, British shoppers of a certain age were moved by the news that department store BHS was going bust. Moved but not surprised. BHS is to the fast-evolving retail market as Chicory Tip is to hip hop. It’s the shop of the year. And the year is 1972.

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MEF Connects Nigeria in pictures

By | Event, Featured Post, MEF Africa | No Comments

Nigeria continues to exemplify how rapidly growing economies are embracing mobile to empower consumers. MEF’s recent Global Consumer Survey showed just how Nigerian consumers see their device as an essential part of everyday life with engagement levels with mobile services and content having grown by 50 per cent year-on-year for example.

As part of its ongoing pan-African presence, last week MEF CEO, Rimma Perelmuter, chaired a conference session at the Mobile West Africa Conference in Lagos.

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Spotlight on… PubMatic

By | Executive Interview, Featured Post | No Comments

Last year, Pubmatic commissioned a market study by Forrester, which predicted that digital display ad spent would soar from $20 billion in 2015 to $38 billion by 2019.

Hurrah! Boom times ahead. But the big question is who will pocket the money?

Will it be the publishers? The ones who create the stories that drive much of the consumption of the ads? Or will it be the platforms – Facebook, Google, Apple, LinkedIn, Twitter – who host it?

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What is fueling the carrier billing market?

By | Featured Post, Guest blog, Mobile Money, Opinion | No Comments

Worldwide app store revenues were over $40bn in 2015, according to Statista, a figure that is forecast to increase to just over $100bn in 2020. Whilst carrier billing was responsible for just $3bn of this content in 2015, this figure is forecast to sky-rocket to more than $30bn by 2020.

Here, Sukey Miller VP of Marketing at MEF member, Bango, discusses the current state of the carrier billing market, which content categories dominate, and the influencing factors that will lead to growth of more than 10 times the current market value by 2020.

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Internet of Things: five tips to build trust in new services

By | Featured Post, Internet of Things | No Comments

MEF’s recent report on IoT shows that consumers instinctively understand its value but are concerned about the consequences. Simon Bates offers five simple tips to ensuring a sustainable market that works for everyone.

What’s not to love about a world of everyday objects connected to each other and the internet? Keyless padlocks, next gen baby monitors, low cost home security systems – even ice cubes that know when you’ve drunk too much and text a friend to drive you home.

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Global Mobile News Round-up: 22nd April

By | News Roundup | No Comments

Find out the week’s top mobile stories from around the world.

This week.. EU hits Google with 2nd anti-trust charge, UK report cites rising digital privacy concerns, Ghana & mobile democracy, plus many more mobile news stories from across the ecosystem.

The European Union charged Google on Wednesday with using its dominant Android mobile operating system to squeeze out rivals, opening a second front against the U.S. technology giant that could result in large fines.

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